2018 Business Goals
Today, I sat down and decided to start the daunting task of setting my business goals and ideas for the next year. Sure, there are plenty of online sources that will sell you business planning worksheets, but let’s keep it real, I don’t need to plan out my business from start to finish. I just want to get a headstart of my goals for next year. If you’re a small business, you may find this useful, so feel free to download it and set goals for your own business! If you download it, please let me know in the comments below or shoot me an email (firstname.lastname@example.org) and let me know how it worked for you!
– Set your goals –
There were some specific things I had in mind when I created my worksheet for next year. I have a clear vision of my business, but I threw that in as a bonus for someone who is new to owning their own business, or might still be figuring out their niche. I wanted to write down general objectives for my business, and then break that down further into specific priorities. The difference between the two for me is that objectives are ideas that I may or may not achieve next year along with some general brainstorming concepts. BUT specific priorities are things that I 100% will enact for my business next year.
I also set my goals for marketing strategies for several categories including social media, online, and offline marketing. Most importantly, financial goals. Every year you want to improve your business from the previous year. For financial goals, you will be able to compare what you earned this year to next year; gross as well as profit, and then set your financial goals for next year and brainstorm ideas on how you will achieve your goals financially.
Lastly, there is a space for planning. Plan some sessions, sales, or specials. Think of which months you want to do them in, and what you would like to offer. Once the new year starts you will be prepped and ready to rock it. Just look back at all of the awesome ideas you have come up with and put them into action!
If you fail to plan, you plan to fail.
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